Business Model

The Trusted Brand: Creating an Ecosystem

GIG’s business model is based around its insurance ecosystem, comprising an array of resources and processes that deliver profitable growth.

The ecosystem consists of six enabling elements — our financial strength, talented workforce, digital transformation, trusted single brand, as well as our regional and local presence to continue our expansion across MENA. The proven model delivers value for all stakeholders.

We create value for our...

Customers
By providing a great customer experience with localised offerings, digitalised services and loyalty incentives.

Shareholders
By maintaining our underwriting excellence to provide a good ROE to shareholders.

Employees
By creating a culture of trust and loyalty, while developing talents and fostering entrepreneurial culture.

Community
By launching CSR programmes to give back to our communities and serve as good corporate citizens.